Don’t Make Your End User Have To Think

Scrum teams thrive on innovation and trying out new things, that’s not news to anyone in the industry. What might be understood, but not often talked about, is how enthusiastic our end users will be with our changes. However, they aren't going to be enthusiastic if the changes are complex and take more thought than they are willing to give (which is usually not a lot). Steve Krug, usability consultant and author of the timeless book, “Don’t Make Me Think”...